This is pretty good actually…could be more understandable for non code/tech projects too.
I also kind of like the idea of OSS projects having headless brands. I.e., we can (and should) have centralized control over brand/narrative, but also be open to (even encourage) other ideas that carve niches in new contexts. Perhaps taglines is a bad example though, as that is good to repeat…
I have had a couple ideas recently that I thought could be good taglines, but they’re probably more memes, so created a new Meme ideas post. @burrrata am I doing this Discourse thingy right?